Learn the fastest way to engage and persuade any audience using storytelling. Practice with interactive exercises.
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CPD Accredited
28 online lessons
Digital certificate
6 practice exercises
7 hours of learning
Learn how to be memorable, confident and relevant so you are heard
Streamline content through stories and save time in presentations
Inspire colleagues, unstick resistance to an idea and encourage action
Overcome difficulties with getting your message heard and decisions made
Let’s face it, most of us sometimes feel overloaded with new content in today’s fast-paced and ever-changing world. If you want to be heard, cutting through the noise is tough. So how can we grab people’s attention and engage them with our message?
Gone are the days when facts and figures are the currency for influence. If you want people to lean in with curiosity when you deliver your message, you need to connect on a human level.
Business storytelling is the answer. It enables a faster understanding of ideas, captures attention and compels more action. Stories conjure up images in our minds, evoke feelings and emotion and when used cleverly are the Number 1 way to ensure your audience are present in the moment, listening to you and absorbing your message.
Storytelling is a crucial communication skill that will increase your impact immediately.
The Colin James Method is a proven communication skills training methodology that transforms your ability to influence, teach and engage the hearts and minds of your audience in any situation – from the boardroom to the stage and in a team meeting.
Learn how to improve your storytelling with the flexibility of online classes combined with practice exercises. This hybrid approach to storytelling will increase your communication effectiveness.
Learn with tutorial videos, quizzes, and case studies through the online platform - available to access at any time.
Practice what you learn with interactive exercises. Storytelling is just like any other skill - you need to practice to improve.
Receive feedback on your performance in the exercises to help identify areas you need to improve to become an effective storyteller.
Both Colin James and Erica Bagshaw have over 20 years of experience as speakers, trainers, and coaches, working in the top 50 companies around the world.
As specialists in leadership, communication, resilience, and change, together they own the leadership training and development company, Inner Profit and developed the Colin James Method for Communication, to be the gold standard for business communication. They and their team are highly sought-after speakers, facilitators, trainers and coaches across the globe.
The art of storytelling is fundamental to communicating with purpose and meaning in business, and Colin and Erica are passionate about bringing it alive in business contexts.
Practice storytelling with engaging exercises. At key points during the online part of the course, you'll be prompted to practice what you've learned in one of the following exercises.
Practice creating a relevant story for your audience based on two objects, places, or things. You have 30 seconds to create each story.
Practice delivering a speech based on one of the 5 story types covered in the course. Record your verbal delivery and listen back to it for self-evaluation.
An exercise to train your lateral thinking skills under pressure. Practice linking a series of random words or ideas together under time pressure.
Practice the storytelling techniques you've learned. Prepare a 5 minute story to tell and receive feedback on your performance.
Practice your storytelling in a TEDx styled room. Practice different techniques and get feedback on your speech.
Practice your storytelling by talking about a given topic and incorporating new words into the story as you go.
Explore all the exercises available on the VirtualSpeech platform.
See all exercises350,000+
Online learners
4x
Faster than classroom training
6
Learning awards
"Never have I come across such an original approach and genuinely engaging facilitator as Colin. The day has led me to rethink my own approach to training, leadership and my career overall."
- Mike Wallace, MCW Aviation Consulting Pty Ltd
"A wonderfully insightful course into the power and relevance of utilizing storytelling in the professional landscape! I have thoroughly enjoyed learning from Colin – a true 'Master' in communication."
- Jacqueline Bohuslav-Andrews, Mindfulness Consultant, Yoga Harmony
"Colin is a master at his craft, yet he is able to distill the methodology into simple techniques that I can apply to my everyday communication."
- Todd Pironis, Senior Marketing Manager Joint Replacement, Stryker
"The best training course I have attended. Colin James is absolutely brilliant, he is very talented and more importantly what the teaches makes sense."
- Anthony Ferraro, Risk Executive Bank Counterparty Group and Alt Ass, Commonwealth Bank of Australia
Continuing Professional Development (CPD)
CPD Credits / Hours: 7
Certificate No: A031340